la punta della lingua 2017

graphic design

Client: la punta della lingua

La Punta della Lingua is a poetry festival that takes place every summer in Ancona and it hosts many poets from all over Europe. “La Punta della Lingua” means “The tip of the tongue”. The idea behind the festival is that poetry isn’t elitist and boring, but it can be entertaining, exciting and it’s for everyone.

Graphics must reflect this idea, thus it has to be playful while referring to literature. I designed a graphic that uses letters and brackets to draw a face sticking his tongue out. I used bright colors to catch the eye of people walking or driving by and to give this idea of entertainment.